Consulting

Cognitive AI training

AI amplifies skills. Including the bad ones.

Training for pre-sales teams — understand biases, master encoding, decide better.

The problem we solve

Your team uses generative AI. They produce faster. But do they produce better? A chatbot inherits all your biases. If your bid manager is anchored on their last case, AI recycles that anchoring with eloquence. If your executive summary is a flattering self-portrait, AI produces ten variants — all mediocre. The tool is powerful. The user isn't trained.

Our approach

Our training isn't prompt engineering tutorials. It starts from the cognitive biases silently sabotaging your responses, moves through information theory applied to prompting, and lands on your real cases. Participants leave with a thinking framework, not a template collection.

Deliverables

Typical deliverables depending on the engagement:

  • -Module 1: The 5 cognitive biases of the bid manager (recency, availability, anchoring, Dunning-Kruger, overconfidence)
  • -Module 2: Cognitive encoding — structuring information to reduce entropy, not to decorate
  • -Module 3: Real case workshop — RFP analysis, win themes, executive summary
  • -Module 4: Capitalization — turning every case into structured learning
  • -Post-training materials and access to a 30-day follow-up session

Who is this for

Pre-sales teams and bid managers in organizations that adopted AI without training the humans who use it.