Consulting
Pre-sales AI diagnostic
Before buying a tool, understand your problem.
An audit that distinguishes what's a process issue, what's a tool issue, and what's a management issue.
The problem we solve
You're considering investing in AI for your pre-sales. But no one has done the diagnostic. Is your team losing deals due to volume, quality, or method? The answer changes everything — and most vendors don't want you to find it before you buy.
Our approach
We audit your pre-sales value chain by working from symptom to cause. Not an online questionnaire — an immersion into your cases, your biases, your breaking points. The diagnostic names the problems your team no longer sees because they've learned to live with them.
Deliverables
Typical deliverables depending on the engagement:
- -Map of dominant decision-making biases in the team (recency, anchoring, availability)
- -Conversion rate analysis by market type and identification of failure patterns
- -Assessment of effective capitalization (what's formalized vs. what's "in people's heads")
- -Cognitive maturity matrix: writing, decision-making, capitalization, process
- -Prioritized prescription: quick wins vs. structural transformations